Social Media & Content Lead - Robin Hill

Job Posted: 13 April 2026

• Contract Term: Permanent
• Location: Newport, Isle of Wight
• Contract Type: Full time
• Salary: From £28,000
• Industries: Leisure Sales & Marketing

About the Role

We’re looking for a creative, hands-on Social Media & Content Lead to take ownership of our digital presence and bring our brand to life across social media, photography, and video.

This is a fast-paced, varied role where no two days are the same. You’ll be part of a fun, supportive team within a growing business that encourages creativity, fresh ideas, and innovation. From planning campaigns to capturing content on-site, you’ll play a key role in how our audience experiences Robin Hill.

What You’ll Be Doing

• Managing day-to-day social media activity across all platforms (TikTok, Instagram, Facebook, LinkedIn, X)
• Creating engaging content including photography, video, and graphics
• Designing digital and print assets (social posts, signage, posters, menus, and more)
• Planning and delivering social campaigns aligned with wider marketing activity
• Supporting long-term social media strategy focused on brand awareness and lead generation
• Monitoring trends and using insights to keep content fresh and relevant
• Managing paid social campaigns and budgets
• Working with influencers to create impactful, seasonal content
• Updating website content via CMS
• Creating and sending marketing emails, analysing performance
• Supporting the promotion of events and experiences across the park
• Engaging with followers and responding to social media queries
• Tracking performance and optimising campaigns based on data

What We’re Looking For

Essential:

• Experience managing social media accounts for a brand or business
• Strong content creation skills (photo, video, design)
• Experience with tools like Canva, CapCut, or similar
• Excellent written English and copywriting ability
• Good understanding of social media trends and platforms
• Ability to plan ahead while adapting to last-minute opportunities
• A proactive, flexible attitude

Desirable:

• Experience working with a CMS
• Confidence working with influencers or external partners
• Passion for photography and videography
• Strong communication skills
• Comfortable capturing content featuring members of the public

What You’ll Bring

• Creativity and a willingness to share new ideas
• A passion for digital marketing and storytelling
• Strong organisation and ability to manage multiple projects
• Attention to detail and pride in your work
• A team-focused mindset with a hands-on approach

Why Join Us?

• Be part of a creative and growing business
• Work in a role where no two days are the same
• Opportunity to shape and influence the brand’s digital presence
• Supportive team culture where ideas are valued and encouraged

Please note: This position follows a seasonal schedule, with 5 working days per week during peak season (March–October) and 3 working days per week during the off-season (November–February), when the park is closed.

This role may require flexibility to support events and wider business needs.